Kristi Love | Blogger 2017
Growing up, the only entrepreneurs I knew were folks selling Noni Juice, Mary Kay, and Avon. They were talking fast and inviting me to their life changing meetings.
Ok, I may be exaggerating a little, but you get my point.
The word or the thought of an entrepreneur was not used regularly in my household. I grew up knowing the word “work”. That’s what people did- they go to school, get that good education, and go to work. Make sure it is a good company where you can stay for 10 years or more and get that “good retirement plan”. I may be telling my age, because nowadays, people only stay in jobs for 3-8years (with the average being 5years).
So, what does an entrepreneur look like? Who is this person? What is their style, their race, age, and educational background? People in the media have shown us their version of an Entrepreneur. Just Google “Top Richest Entrepreneurs”. The same group of people will show up on any list. Want to guess who’s on that list?
Yes, you guessed it- Bill Gates, Mark Zuckerberg, Steve Jobs, the co-founders of Google, and the list goes on? The common thread- they are all (usually) men…white men. Literally a list full of white males.
Funny thing is however; as an adult, I am surrounded around African American men and women entrepreneurs more than any other race/ethnicity. That is my reality. It doesn’t matter what images are portrayed in the media. We are all capable of creating the images of what an entrepreneur looks like. We are the look.
Non-Profit Organizations like Black Girl Vision in DC (where crowdfunding meets pitch competition) is a perfect example of creating the image of an entrepreneur. Black Girl Vision is a community of women for women of color entrepreneurs who receive networking opportunities, learning experiences, and crowd funding. Black Girl Vision is on a Mission to support Women of Color Entrepreneurs
There is no one look of an entrepreneur. We all come in different sizes, shades, ethnicity, and socioeconomic backgrounds. The media is wrong with their idea of a “successful entrepreneur”.
Now that it’s clear that “The Look of an Entrepreneur” doesn’t really exist, let’s discuss the qualities and characteristics needed to be an Entrepreneur.